{"id":4186,"date":"2022-01-19T11:44:02","date_gmt":"2022-01-19T11:44:02","guid":{"rendered":"https:\/\/computerscienced.co.uk\/site\/?p=4186"},"modified":"2022-01-19T11:44:09","modified_gmt":"2022-01-19T11:44:09","slug":"this-week-in-cs-history-22-1-1984-apple-launches-the-macintosh","status":"publish","type":"post","link":"https:\/\/computerscienced.co.uk\/site\/this-week-in-cs-history-22-1-1984-apple-launches-the-macintosh\/","title":{"rendered":"This week in CS History &#8211; 22\/1\/1984 &#8211; Apple launches the Macintosh"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Apple launched the Macintosh (also known as the Macintosh 128K) on January 22, 1984. The Macintosh was the first commercially successful personal computer to feature a graphical user interface and a mouse.<\/p>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile\" style=\"grid-template-columns:25% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"599\" src=\"https:\/\/computerscienced.co.uk\/site\/wp-content\/uploads\/2022\/01\/650px-Computer_macintosh_128k_1984_all_about_Apple_onlus.jpg\" alt=\"\" class=\"wp-image-4187 size-full\" srcset=\"https:\/\/computerscienced.co.uk\/site\/wp-content\/uploads\/2022\/01\/650px-Computer_macintosh_128k_1984_all_about_Apple_onlus.jpg 650w, https:\/\/computerscienced.co.uk\/site\/wp-content\/uploads\/2022\/01\/650px-Computer_macintosh_128k_1984_all_about_Apple_onlus-600x553.jpg 600w, https:\/\/computerscienced.co.uk\/site\/wp-content\/uploads\/2022\/01\/650px-Computer_macintosh_128k_1984_all_about_Apple_onlus-300x276.jpg 300w, https:\/\/computerscienced.co.uk\/site\/wp-content\/uploads\/2022\/01\/650px-Computer_macintosh_128k_1984_all_about_Apple_onlus-50x46.jpg 50w, https:\/\/computerscienced.co.uk\/site\/wp-content\/uploads\/2022\/01\/650px-Computer_macintosh_128k_1984_all_about_Apple_onlus-100x92.jpg 100w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-normal-font-size wp-block-paragraph\">The Macintosh was introduced by a $1.5 million advertisement directed by Ridley Scott during the third quarter of Super Bowl XVIII. It was the first time that a computer company had advertised on television and it was a huge success. The advert showed a dystopian 1984 as imagined in the George Orwell novel &#8216;1984&#8217;. A woman throws a hammer into a screen displaying &#8216;Big Brother&#8217; apparently meant to symbolise IBM. <\/p>\n\n\n\n<p class=\"has-normal-font-size wp-block-paragraph\">The advert didn&#8217;t show the Macintosh itself, just the Apple logo.  <\/p>\n<\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">The original Macintosh used an 8 MHz Motorola 68000 CPU, 128 KB of RAM, and a 400 KB floppy disk drive for storage.<\/p>\n<!-- relpost-thumb-wrapper --><div class=\"relpost-thumb-wrapper\"><!-- filter-class --><div class=\"relpost-thumb-container\"><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_89 counter-hierarchy ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/computerscienced.co.uk\/site\/this-week-in-cs-history-22-1-1984-apple-launches-the-macintosh\/#Related_posts\" >Related posts:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/computerscienced.co.uk\/site\/this-week-in-cs-history-22-1-1984-apple-launches-the-macintosh\/#The_2022_End_of_Year_Website_Update\" >The 2022 End of Year Website Update<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/computerscienced.co.uk\/site\/this-week-in-cs-history-22-1-1984-apple-launches-the-macintosh\/#Celebrating_Ada_Lovelace_day\" >Celebrating Ada Lovelace day<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/computerscienced.co.uk\/site\/this-week-in-cs-history-22-1-1984-apple-launches-the-macintosh\/#Website_update_5922\" >Website update 5\/9\/22<\/a><\/li><\/ul><\/nav><\/div>\n<h3 class=\"relpoststh-block-title\"><span class=\"ez-toc-section\" id=\"Related_posts\"><\/span>Related posts:<span class=\"ez-toc-section-end\"><\/span><\/h3><div style=\"clear: both\"><\/div><div style=\"clear: both\"><\/div><!-- relpost-block-container --><div class=\"relpost-block-container relpost-block-column-layout\" style=\"--relposth-columns: 3;--relposth-columns_t: 2; 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The Macintosh was the first commercially&#8230;<\/p>\n","protected":false},"author":1,"featured_media":2940,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"disable_featured_image":true,"footnotes":""},"categories":[36],"tags":[],"class_list":["post-4186","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cs-history"],"blog_post_layout_featured_media_urls":{"thumbnail":["https:\/\/computerscienced.co.uk\/site\/wp-content\/uploads\/2021\/11\/Social-Media-image-template-this-week-in-history-150x150.webp",150,150,true],"full":["https:\/\/computerscienced.co.uk\/site\/wp-content\/uploads\/2021\/11\/Social-Media-image-template-this-week-in-history.webp",1200,675,false]},"categories_names":{"36":{"name":"CS History","link":"https:\/\/computerscienced.co.uk\/site\/category\/cs-history\/"}},"tags_names":[],"comments_number":"0","_links":{"self":[{"href":"https:\/\/computerscienced.co.uk\/site\/wp-json\/wp\/v2\/posts\/4186","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/computerscienced.co.uk\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/computerscienced.co.uk\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/computerscienced.co.uk\/site\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/computerscienced.co.uk\/site\/wp-json\/wp\/v2\/comments?post=4186"}],"version-history":[{"count":1,"href":"https:\/\/computerscienced.co.uk\/site\/wp-json\/wp\/v2\/posts\/4186\/revisions"}],"predecessor-version":[{"id":4188,"href":"https:\/\/computerscienced.co.uk\/site\/wp-json\/wp\/v2\/posts\/4186\/revisions\/4188"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/computerscienced.co.uk\/site\/wp-json\/wp\/v2\/media\/2940"}],"wp:attachment":[{"href":"https:\/\/computerscienced.co.uk\/site\/wp-json\/wp\/v2\/media?parent=4186"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/computerscienced.co.uk\/site\/wp-json\/wp\/v2\/categories?post=4186"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/computerscienced.co.uk\/site\/wp-json\/wp\/v2\/tags?post=4186"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}